Midlife isn’t a dirty word, a problem to solve, or — despite an $18 billion industry suddenly very interested in our hormones and protein intake — mostly about menopause or muscle mass.
This “second act” is one of the most transformative passages we get to move through, and it deserves to be explored. My vision is to deliver an analog ritual — coffee just how you like it, sunbeam streaming down on a slow Sunday morning, and a beloved magazine that makes you exhale and tingle, at the same time.